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11 Benefits of Email Marketing
Email marketing is one of the most effective marketing solutions. It has maintained its usefulness even with the rise of programmatic ad buying, social media, native advertising and other new inventions. Email marketing presents a wide range of opportunities for businesses and drives better returns

Everything You Need To Know About Responsive Design
Responsive design is becoming more essential every day for any business with a digital presence. Handheld devices with smaller screens than desktops including tablets and smartphones are becoming more popular. Also, most people access the internet on these devices. Responsive website design in a method

6 Killer Web Design Tips
Designing a website for a business is not very difficult but Marketing Media has killer web design tips to ensure a business gets the most out of it. This is especially important for start-up businesses where businesses are scrambling to be successful from the intense

Organic Versus Inorganic SEO
SEO is the process of using methods to boost ranking or frequency of a website by Google, Bing, Yahoo and other search engines. Its main aim is to amplify the amount of meaningful traffic to a website. There are two main types of SEO, organic

What does SEO stand for?
As you may already know, SEO is an acronym for search engine optimization. But there is more to it than being a bunch of rules that have been made to help websites show up higher on Bing, Yahoo, Google and other search engines. It involves

The Benefits of Integrating SEO and SMM
Currently, the SMM industry is worth over $7.5 billion. Studies show that at least 90 percent of marketers partially rely on social media to help in brand promotion and in connecting with both potential and prevailing markets. People that are not familiar with digital marketing

7 SEM Tactics to Boost Your Marketing Strategy
In this digital era, businesses need an integrated marketing approach that makes use of all important marketing channels. One important element of digital marketing is Search Engine Marketing (SEM). The main purpose of SEM it to put you in front of people who are searching

9 reasons why you really need Social Media Marketing for your business
Social Media Marketing will let you persuade your clients and promote your business to your most desired audience.

Elements of an Outstanding Business Website
While many people know what a website is, surprisingly, only a few know the benefits it can provide for businesses, and worse still, not all businesses have websites. For a website to be truly beneficial to a business, it must have certain key elements some

The Role of SEO in Internet Marketing
Search Engine Optimization (SEO) is a critical concept in digital marketing. It is a process which raises a website’s rank and makes it easier to find and categorize. A website whose ranking has been modified will appear closer to the top-ranked websites when users search